Franchising

From ADTAC Disinformation Inventory

ADT001 added on February 15th 2021

When foreign campaigns hire agents in the local target market so that they appear to be local. Locals have better language skills and know the culture better so they can more effectively influence people. Likewise, local agents are less likely to be flagged as suspicious, thereby decreasing the chances of detection.

Example:

Ex. Russian influence operation in Libya, Egypt Sudan, Syria[1]

  1. https://cyber.fsi.stanford.edu/io/news/africa-takedown-december-2020